Trend #2: Individualised Guest Experience to Strengthen Loyalty

The second trend we´ve exposed at HITEC 2016 is the increasing individualisation of the guest experience at hotels.

There is a shift in progress from operating rooms to steering of the guest experience. Today, offering the guests a personalised stay is more or less essential as it increases the guest´s satisfaction.

Knowing the individual’s needs, expectations and preferences permits the hotel to define a unique and personalised guest experience which can be the key to strengthen the loyalty hence creating revenue opportunities and enabling increasing margins.

With Hoist Group products such as HotSoft (PMS), Fusion Internet Social Media login, Fusion Internet integration with the hotel´s loyalty program, Satisfaction Survey, Dashboard and Hotel Service Portal (webApp) we’re in a unique position to gather combined guest data and help hoteliers to build individualised experiences for each and every guest.

Remember, a satisfied guest is (usually) a loyal guest.

The Marc Valentin, VP – Products Development, Engineering & IT