Cookies
We use cookies at hoistgroup.com as they are necessary to access the site’s full functionality and/or to improve the user experience and better navigate the site.
Hoist Groups digital services collect and store information using technology from various measuring tools. We also use third party cookies, mainly for measuring traffic and/or determine which page you last visited.
Upsales
Upsales is a Customer Relations Management system. Hoist Group uses Upsales as a client and leads management tool and to perform email marketing campaigns and event invitations.
Google Analytics
Google Analytics is a free online tool for performing website analytics. Hoist Group uses Google Analytics to track site visits, number of pages visited, geographic location and more.
First party cookies
| Name | Permanent | Expiry | Cookie purpose |
| cb-enabled | Yes | 4 months | This cookie is associated with a free script which shows a cookie alert notice on the website. It is used to record when the user has dismissed the notice to prevent it from re-appearing on return visits. |
| wp-settings | Yes | 2 years | This WordPress cookie is used to customise the view of admin the interface, and possibly also the main site interface. |
| _hstc | Yes | 2 years | Hubspots main cookie for tracking visitors. It contains the domain, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session). |
| hubspotutk | Yes | 10 years | This cookie is used for keeping track of a visitor’s identity. This cookie is passed to HubSpot on form submissions and used when de-duplicating contacts. |
| geoip-chosen-site | Yes | 7 days | This cookie converts a user IP address into a geographic location record. It is used to serve content to a user based on their location. |
Third party cookies
| ajs_anonymous_id | Yes | 1 year | This Upsales cookie are used for Analytics and help count how many people visit a certain site by tracking if you have visited before. |
| ajs_user_id | Yes | 1 year | This Upsales cookie helps track visitor usage, events, target marketing, and can also measure application performance and stability. |
| ajs_group_id | Yes | 1 year | This Upsales cookies track visitor usage and events within the website. |
| __upsales.tracker | Yes | 2 years |
These Upsales cookies stores information about who has visited and also revisited the website.
|
| __upsales.session | No | 2 hours | These Upsales cookies stores and updates a unique value for each page visited during a session. |
| __utma | Yes | 20 years | This Google Analytics cookie keeps track of the number of times a visitor has been to the site pertaining to the cookie, when their first visit was, and when their last visit occurred. Google Analytics uses the information from this cookie to calculate things like days and visits to purchase. |
| __utmc and __utmb | No | 30 min | These are two of the four main cookies set by the Google Analytics service which enables website owners to track visitor behaviour and measure site performance. __utmb/__utmc are working together to calculate how long a visit takes. __utmb takes a timestamp of the exact moment in time when a visitor enters a site, while __utmc takes a timestamp of the exact moment in time when a visitor leaves a site. __utmb expires at the end of the session. |
| _utmz | Yes | 6 months | Google Analytics __utmz keeps track of where the visitor came from, what search engine they used, what link they clicked on, what keyword they used, and where they were in the world when they accessed the website. |
| _ga | Yes | 2 years | This Google Analytics cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. |
| _gid | No | 24 hours | This Google Analytics cookie stores and updates a unique value for each page visited. |
| _gat | No | 1 minute | This Google Analytics cookie is used to throttle request rate. |