What Are Cookies And What Are They Used for?
Cookies are used at hoistgroup.com. Cookies are small text files which are sent to and stored on your device (mobile phone, computer or tablet) and which are common on the internet. Some of the cookies are necessary to enable you to use the site’s full functionality, while others are used in order to improve your user experience and facilitate navigation on the site.
Permanent Cookies and Session Cookies
A permanent cookie is stored at your computer for a fixed period. Permanent cookies are being used at hoistgroup.com to remember your settings between visits. These are used to improve the website for the visitors meaning that you won’t have to see the same pop-up windows or change to the correct language every visit.
A session cookie is stored temporary on the computer during the visit. Session cookies disappear when you close your browser. Hoistgroup.com uses site session cookies. They are used for managing information you leave when you use the websites services. In some cases these are so called third-party cookies that are reporting data to Hoist Group’s CRM System, Upsales.
Since Hoist Group are using third party services for some of their online services, your IP-address and the URL of the website you are visiting, is being exposed to the third party supplier.
Some examples of what cookies can be used for:
- Registering which people have visited what pages on a website. This information can then be used to choose the right advertisement or otherwise tailoring the pages the user may view. Many cookies used for advertising and tailoring content are third-party cookies.
- Monitoring the traffic through statistics to improve the site and learn more about different target groups. Many cookies used for statistics are third-party cookies.
- Keeping track of the selected language.
First-party and third-party cookies
A distinction is made between first-party cookies and third-party cookies. First-party cookies are set by the website that is directly invoked by users through entering the website address by typing text, or by clicking a link.
Third-party cookies often come from ads on the site the user has accessed. The ads, in turn, are retrieved from an external web site. Third-party cookies are also used by web analytics and traffic measurement providers that the site uses to permit independent companies to measure and evaluate visitors. This measuring is used to validate the site data to advertisers on the number of visitors, the amount of traffic, audiences reached and of campaign outcomes.
Third-party cookies are normally set and retrieved by agreement with the accessed site. Such agreements may take the form of a chain of mutually independent agreements where the accessed site does not have a direct relationship with the company that sets or retrieves the third-party cookies.
If you wish to avoid cookies
Cookies are not used to damage or destroy your computer and most browsers automatically accept cookies. If, however, you do not wish to allow cookies, you can refuse to accept cookies in your browser’s settings and delete cookies stored on your hard drive. You can also set your browser such that it notifies you when it receives a cookie. This way, you have the opportunity to accept or reject the cookie. More information regarding cookies and your browser settings can be obtained from your browser provider. You can also receive further information at www.youronlinechoices.eu.
However, Hoist Group does not control certain third-party cookies. These cookies may only be turned off on the relevant site and in accordance with the instructions provided there.
If you refuse cookies, this may result in the digital services not working as intended.
Contact
Questions and comments regarding Hoist Group’s Cookie Policy are welcome and should be sent to info@hoistgroup.com.
Information regarding how Hoist Group processes personal data and how we care about your personal integrity is stated in Hoist Group’s Privacy Policy.
Cookies being used on hoistgroup.com
Hoist Groups digital services collect and store information using technology from various measuring tools. We also use third party cookies, mainly for measuring traffic and/or determine which page you last visited.
BizWizard
BizWizard is an e-mail marketing tool. We use BizWizard to execute e-mail marketing campaigns and event invitations.
Upsales
Upsales is a Customer Relations Management system. Hoist Group uses Upsales as a client and leads management tool and to perform email marketing campaigns and event invitations.
Google Analytics
Google Analytics is a free online tool for performing website analytics. Hoist Group uses Google Analytics to track site visits, number of pages visited, geographic location and more.
First party cookies
| Name | Permanent | Expiry | Cookie purpose |
| cb-enabled | Yes | 4 months | This cookie is associated with a free script which shows a cookie alert notice on the website. It is used to record when the user has dismissed the notice to prevent it from re-appearing on return visits. |
| _le_id | Yes | 4 years | This BizWizard cookie is used to identify and distinguish the users when visiting the website. |
| _le_ref | Yes | 6 months | This BizWizard cookie keeps tracks of a visitor’s source from BizWizard newsletters and remembers the source at the next website session. |
| _le_ses | No | 30 min | This BizWizard cookie is used to update a unique value for each page visited. |
| wp-settings | Yes | 2 years | This WordPress cookie is used to customise the view of admin the interface, and possibly also the main site interface. |
| _hstc | Yes | 2 years | Hubspots main cookie for tracking visitors. It contains the domain, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session). |
| hubspotutk | Yes | 10 years | This cookie is used for keeping track of a visitor’s identity. This cookie is passed to HubSpot on form submissions and used when de-duplicating contacts. |
| geoip-chosen-site | Yes | 7 days | This cookie converts a user IP address into a geographic location record. It is used to serve content to a user based on their location. |
Third party cookies
| ajs_anonymous_id | Yes | 1 year | This Upsales cookie are used for Analytics and help count how many people visit a certain site by tracking if you have visited before. |
| ajs_user_id | Yes | 1 year | This Upsales cookie helps track visitor usage, events, target marketing, and can also measure application performance and stability. |
| ajs_group_id | Yes | 1 year | This Upsales cookies track visitor usage and events within the website. |
| __upsales.tracker | Yes | 2 years |
These Upsales cookies stores information about who has visited and also revisited the website.
|
| __upsales.session | No | 2 hours | These Upsales cookies stores and updates a unique value for each page visited during a session. |
| __utma | Yes | 20 years | This Google Analytics cookie keeps track of the number of times a visitor has been to the site pertaining to the cookie, when their first visit was, and when their last visit occurred. Google Analytics uses the information from this cookie to calculate things like days and visits to purchase. |
| __utmc and __utmb | No | 30 min | These are two of the four main cookies set by the Google Analytics service which enables website owners to track visitor behaviour and measure site performance. __utmb/__utmc are working together to calculate how long a visit takes. __utmb takes a timestamp of the exact moment in time when a visitor enters a site, while __utmc takes a timestamp of the exact moment in time when a visitor leaves a site. __utmb expires at the end of the session. |
| _utmz | Yes | 6 months | Google Analytics __utmz keeps track of where the visitor came from, what search engine they used, what link they clicked on, what keyword they used, and where they were in the world when they accessed the website. |
| _ga | Yes | 2 years | This Google Analytics cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. |
| _gid | No | 24 hours | This Google Analytics cookie stores and updates a unique value for each page visited. |
| _gat | No | 1 minute | This Google Analytics cookie is used to throttle request rate. |